Tag Archives: Unobtrusive Measures

A Picture of the Sociology Society at City College in New York

On February 14, 1949, Jackie Robinson spoke to the Sociology Society at City College in New York.  It was 31 months after he became the first African American player in modern professional baseball and in the same year that he … Continue reading

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The Significance of Touch

We live in a language-centered culture and so it is no surprise that the methods we use to investigate our social relations focus largely on language. From survey methods to life histories, from content analysis to conversation analysis, we seek … Continue reading

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Googling as Social Data

The horrific tragedy of the April 2013 marathon bombing in Boston sent many people to the web.  In the four days after the bombing, total searches for news rose 50 to 160%, but total searches for religion dropped slightly.  Overall, … Continue reading

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Trash the Focus of Anthropological Research in New York

New York University anthropologist Robin Nagle has found “a gold mine for garbage pickers.” New York’s Department of Sanitation collects almost 3.5 million tons of trash each year. The contents range from discarded photos of a divorced spouse and bottles … Continue reading

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Affective Realism?

Is seeing believing?  It’s natural to feel that when we observe events, or conduct lengthy interviews to learn what people saw or heard, we’re learning about the social world as it “really is.”  But recent experiments by psychologists demonstrate a … Continue reading

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Messaging and Emotions

Our social relations are increasingly mediated with technology.  Does this distort our ability to relate to others?  Consider using text messages to communicate.  This truncated form of communication most leaves emotion out of the picture and so makes it difficult … Continue reading

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Measurement Validity for Twitter?

Twitter messages are being used increasingly to track public mood and interests. Social media and Big Data enthusiasts–and those of us who care about measurement validity–will be interested to know that a new investigation provides evidence of the validity of … Continue reading

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Facelessness and Social Research

Is “the world of faces” dissonant from “the world without faces”?  This question is posed in a New York Times article on the social problem created by our ability to communicate directly with others through social media without actually seeing … Continue reading

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Big Data, Technology, and Teaching

Erik Brynjolfsson and Andrew McAfee’s New York Times bestseller, The Second Machine Age: Work, Progress, and Prosperity in a Time of Brilliant Technologies (W. W. Norton) argues that we are at an inflection point of exceptional change in society due … Continue reading

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How Low Can It Go?

Field researchers like to talk about the joys of “getting your hands dirty” by immersing yourself in the ongoing social life of a community.  But I’ll bet many researchers would balk at climbing down into sewers to collect their data! … Continue reading

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